About Me
I'm Vipin — a Visual Designer currently at Zoho, where I work across both marketing and product.
I've shaped marketing visuals for products like Catalyst, Marketplace, and Zoho Affiliate — and designed product experiences for Zoho Sprints. Whether it's a campaign creative or a feature interface, I care about making things clear, useful, and well-crafted.
My path into design wasn't linear. I started out as a service engineer, moved into graphic design, and gradually found my way to product and UX. Along the way, I was part of Cohort 11 at 10kdesigners, which helped sharpen the way I think about and practice design. Every role and experience taught me to look at problems differently — and that's what keeps me going.
Strengths
Problem Solving
I dig into the "why" before jumping to the "how". Understanding the problem is half the solution.
Visual Design
Clean layouts, sharp hierarchy, and designs that communicate clearly at every scale.
Iterative Thinking
I refine through feedback loops — exploring multiple directions before converging on the right one.
Attention to Detail
Pixel-level precision in UI, consistency across screens, and polish that users feel but don't notice.
Tools I Use
Adobe Photoshop
Adobe Illustrator
Figma
After Effects
Premiere Pro
HTML / CSS
Miro
Claude Code